Every customer survey shows that one of the most important things to buyers is trust. Plain English can help give consumers an informed choice, but we need all the facts at our fingertips.
Our solution is the Honesty Mark. This is a free logo available to any document displaying a Crystal Mark, so long as the organisation is prepared to sign our declaration. This declaration guarantees that everything in the document is true and complete. In other words, what you see is what you get.