Plain English campaign news articles
Labelling lunacy loose on our roads
- Created on Thursday, 08 April 2010 09:36
Following complaints from drivers over the Easter break, we are highlighting the confusing and unnecessary road signs that have appeared up and down our roads and motorway.
Road users have asked us whether the increasing numbers of messages and signs are a help or a distraction. They have quoted ‘Don’t drink and drive’ messages and advice to look at websites as particularly annoying. And some visitors from abroad have struggled with phrases such as ‘adverse weather ahead’ instead of simply being told to expect rain, fog or snow.
Plain English rates for mobile phone users
- Created on Tuesday, 06 April 2010 16:49
Plain English Campaign congratulated campaigners and welcomed the recommendation from Ofcom that mobile termination rates should be lowered. Ofcom’s proposals could see mobile termination rates gradually lowered over the next four years, from the current 4p a minute to 0.5p, providing the recommendation survives opposition during the remaining 12 months of the consultation period.
plain English npower bill
- Created on Wednesday, 03 February 2010 10:58
Which power brings crystal-clear bills?
Plain English Campaign and Which?, the consumer group, are celebrating a breakthrough in energy billing. The first plain English npower bill has received the campaign's Crystal Mark for clarity.
Chrissie Maher OBE, founder of Plain English Campaign, says, "This positive action from one of the big six marks a silver lining for the public who have been left in the dark for too long with confusing bills. It's bound to save time and money for everyone. I know it would help in my choice of energy provider, if I can understand what I'm paying each quarter."
Ambient sausage rolls
- Created on Tuesday, 02 February 2010 13:51
Musical sausage rolls liven up a plain lunch box
Bemused members of the public have been asking us for a plain English translation for the ‘ambient sausage rolls’ sold by The Co-operative supermarket.
Chrissie Maher, OBE and founder of Plain English Campaign said, ‘These sausage rolls have escaped from the technical production lines of the food industry to bring confusion and ruin the ‘ambience’ of our lunch breaks.’
Bob's your pound
- Created on Friday, 29 January 2010 14:26
When a pound is not a pound, it’s a burger
Plain English Campaign accepts that language changes to reflect the changes in our society. But that makes it even more important for businesses to get the facts right when encouraging customers to spend money.
There has been a surge of public objection about the information contained in a recent burger advertisement. The advertisement for ‘pound saver meals’ compares a £1 (one pound) to a ‘bob’ (slang for a shilling) as part of the promotion for the company’s 99 pence burger.