Web deceit gets trickier
We’ve already highlighted some of the dodgy techniques websites use to con customers.
Shamefully, not only have many websites continued to use them (and, in some cases, pass them off as perfectly OK), they’ve started to use even sneakier programs.
You know all about the SATS controversy. Teacher frustration, parent demonstrations, child misery.
We’ve had plenty of contact from teachers and irate parents in particular. And the evidence – in this case the actual SATS questions, as sent in to us – suggest they’ve got plenty of reason to be upset.
The Internet Crystal Mark – why you need one
A website that puts obstacles in front of its audience is not doing its job properly. Get rid of any on your website, and get our Crystal Mark accreditation to boot.
Obviously, easy-to-understand text is very important. But what if that text is badly laid out, difficult to read or hard to find?